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IN THE NEWS
A look at I Am More, a women's clothing boutique that supports women-owned designers and gives back to women's philanthropic organizations, in Scarsdale Oct. 29, 2018. Tania Savayan, [email protected]
When Abbey Solomon made her home in Scarsdale almost two decades ago, she loved the Tudor-style storefronts that dotted the village’s downtown.
The neighborhood was vibrant, with upscale specialty stores, boutiques, bakeries and restaurants.
Over time, particularly after the 2009 recession, with many stores struggling to stay in business, the area lost much of its vitality.
So last year, when she decided to open a women’s clothing and accessories business with her friend Marcy Berman-Goldstein, one thing was clear to both residents: it had to be in downtown Scarsdale.
“It used to be this hopping town and we wanted to bring it back,” said Solomon, the co-owner of I Am More Scarsdale, a women’s boutique located at 6 Spencer Place.
Within the first year, the store has distinguished itself by donating $10,000 in cash and over $50,000 in merchandise to various philanthropic organizations catering to women.
“It’s our mission,” said Berman-Goldstein. “To empower women.”
Goldstein, who resigned from her job as a radiologist at Mount Sinai last year, and Solomon, a stay-at-home mom, were both looking to do something different.
For Goldstein, raising three kids while balancing a busy schedule as a physician and an active role with the Junior League of Central Westchester, meant she was spreading herself too thin.
When Solomon’s eldest of three left for college last year, she felt ready for a transition of sorts.
The duo, who were “exercise buddies” at Soul Cycle, said the timing and their shared vision to do something meaningful propelled them.
“If I was going into business, Abbey was going to be my curator. She knows all the ins and outs of the trends,” said Berman-Goldstein, who takes care of marketing and bookkeeping. “We do such different things in this business, but work so well together.”
Throughout the year, the store hosts events and women-centered informational sessions such as breast cancer awareness to talks on dealing with body image issues. On Wednesday, the store will host board members of Impact100 Westchester from 10:30 a.m. to 6:30 p.m to raise awareness about the nonprofit organization. I Am More Scarsdale will offer customers 10 percent off their entire purchase and will donate 10 percent of all in-store and online sales to Impact100 Westchester.
Earlier this year, the I Am More launched its first product line, Strong + Beautiful, in collaboration with Safe Horizon in New York City, a victim’s assistance organization.
The line includes candles, diffusers notepads and sweatshirts. The store will donate 20 percent of the profits to Safe Horizon.
“In this changing economic landscape, consumers have many choices and they will patronize establishments that reflect their sensibility and values,” said Jane Veron, Scarsdale village trustee and liaison to Scarsdale Business Alliance. “I Am More remains true to its mission, to serve the entirety of its customers.”
Swapna Venugopal Ramaswamy is the new audience strategist and a member of the Editorial Board for The Journal News/lohud, part of the USA Today Network.
I Am More Scarsdale Opens on Spencer Place
Two Moms, One Mission: Scarsdale Boutique Is All About Offering 'More'
Abbey Solomon and Marcy Berman-Goldstein don't care if you come to their shop just to chat or window shop. What they want, is for you to feel good.
I Am More Scarsdale , their new Scarsdale boutique, is all about female empowerment and knowledge. It's also, of course, about enjoying fabulous clothes and accessories.
The store, which opened in mid-October 2017, is built around the concept of "I am more." To that end, the two women -- the "am" comes from their first initials -- do more than offer great merchandise. They also offer in-store events; their first was on breast cancer in October, with proceeds going towards The Breast Cancer Research Foundation. The second, on fostering positive image, was in January with proceeds going to the Food Bank of Westchester.
The plan is to have one a month -- February's topic and date are still up in the air. The other goal is to raise money for local organizations.
Look closely at their logo and you'll see the words "strong,” “fierce,” “capable,” “sexy,” “smart” and “loved" etched behind the counter. Berman-Goldstein is a board-certified radiologist specializing in women’s imaging and so creating something that helps women was important to her. Solomon, who has a long career in retail and holds a master’s degree in early education, felt the same.
The local residents also feel just as strongly about supporting up-and-coming and established women-owned businesses and designers.
As for what you'll find, expect something for everyone in a range of prices (think from $30 to $200); everything from makeup bags and jewelry to jeans, leather jackets, shoes, athleisurewear and T-shirts.
Many items have inspirational messages. All, said the two, are trendy and highly curated.
The Eden Presley brand, for example, features bracelets and necklaces with quotes such as “Count your blessings, “To thine own self be true,” and “Take me as I am,” with the option to customize.
Other brands in the store include 3x1 Jeans, 27 Miles, Cami NYC and Ultracor.
"We want to offer what other retailers are not," said Berman-Goldstein.
The two, both mothers of three, also wanted to bring life and vitality to the village they live in and love. And "more" is definitely on the horizon.
I Am More Scarsdale is at 6 Spencer Pl, 914-723-6673,www.iammorescarsdale.com/ .