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Founder and creative director of Shosanna, Shoshanna Gruss’ eponymous collection revolutionized dress departments nationwide. Dedicating herself to crafting fitting and flattering garments for the female body, Gruss indulges in whimsical and romantic details. Striving for a refreshing change from the contemporary offerings of the moment, Shoshanna made waves with their first launch. Honing her personal aesthetic with her Manhattan residence, Gruss developed a distinctive eye for details, which have come to epitomize her collection. Gaining knowledge and experience from fashion work at the ground level, Gruss developed an invaluable education in design, fabric sourcing and garment construction. Able to create a collection of dresses that spoke to her personal fashion frustrations, Gruss and her line continue to fulfill women’s fashion needs and aspirations. The Shoshanna aesthetic is dedicated to femininity and distinctiveness while using bold colors and unique details.